🧠 AI in Marketing - 7th of June 2025

Hey,

welcome back to a new episode of “AI in Marketing”. Every day, we share 5 hand-picked links on the most useful AI tools, tactics, and trends for marketers with you.

That way you are always up to date and get leverage AI for your work.

But let’s jump in!

🧠 Google’s AI Crash Course (in 10 Minutes)

Not sure how AI, machine learning, and LLMs actually work? This quick, beginner-friendly video from Google explains it all—using real-world examples that even non-techies can follow. Great if you want to sound smarter in your next marketing meeting.

https://www.youtube.com/watch?v=Yq0QkCxoTHM

🤝 AI That Feels Human

AI is powerful—but it works best when it amplifies your human touch. This Forbes piece shows how marketers can stay authentic while scaling faster with AI.

https://www.forbes.com/councils/forbescommunicationscouncil/2025/05/29/ai-in-marketing-amplifying-the-human-touch/

🧠 How To Choose The Best LLM

Struggling to pick the right AI model for your use case? This deep-dive from Towards AI’s CEO (ex-JP Morgan, ex-space physicist) breaks down today’s LLM landscape—costs, use cases, tradeoffs—and gives marketers a practical guide to choosing the best model for content, workflows, and tools.

https://www.youtube.com/watch?v=l1mdtMiJd1c

🧠 Meet Claude: Your AI Brainstorming Buddy

Claude by Anthropic is an AI assistant designed to help with writing, research, and problem-solving, making it a valuable tool for marketers seeking to enhance their productivity.

🔍 Perplexity: Your AI-Powered Search Companion

Perplexity is an AI-driven search engine that provides concise, cited answers to your queries, streamlining the research process for marketers.

https://www.perplexity.ai/

This was it for todays episode. If you liked it make sure to send it to your friends and colleagues.

And if you have some feedback or a link we should share we are more than eager to hear it.